Ricky Carmichael Competition Tuning Broc Tickle’s Suzuki

In this episode, Ricky spends the day with Broc Tickle at Southern California’s Glen Helen Raceway identifying improvements and the overall performance of Broc’s Suzuki RM-Z450 bike. The RCH Racing team fine tunes the bike with the goal of shaving time and making the riders faster!

Jime Litwalk on Season 3 Of Ink Master

Spike returns with more skin in the game going into season three of its hit original series “Ink Master,” which returns Tuesday, July 16 at 10 PM, ET/PT and will culminate with a LIVE finale in October. Sixteen of top tattoo artists will battle it out in permanent ink for a $100,000 grand prize, an editorial feature in Inked and, of course, the bragging rights title of ‘Ink Master.’ For the first time this season, the show’s Human Canvases will have a vote in the Elimination Tattoo, helping to determine which artist is ultimately sent home.

Each episode puts the artist through their paces, competing in various tattoo challenges that are not only designed to test the artists’ technical skills, but also their on-the-spot creativity, where they must create and execute an original tattoo by command on a ‘Human Canvas.’ Artists will be asked to tattoo in a number of distinct styles including black and gray, realism, pin-up, cover-up and Asian, among others. The masterpieces these artists create will last forever, but so will their mistakes.

After every challenge the contestants face a tough panel made up of Dave Navarro (Jane’s Addiction), renowned tattoo artists Chris Nunez (“Miami Ink”) and Oliver Peck (Elm Street Tattoo) and a roster of guest judges. Also this season, the Human Canvases will have their say in who gets sent home. The Canvases will form their own jury, deliberate as a group and pick one artist per episode who will be up for elimination. In the jury room, expect to witness heated arguments and wicked emotions as the Canvases defend their new ink and protect their artist.

In the season opener the artists are literally put behind bars the moment they arrive when they must create a prison-style, single-needle fine line tattoo on actual convict Canvases in a prison cell. The artists are further challenged during the Elimination Tattoo to perform a cover-up tattoo on their Human Canvases, ex-cons looking for redemption and a new life “on the outside,” got while serving time.

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The “Ink Master” Season Three tattoo artists are (listed in alphabetical order):

E.S. – Artist at Forever Custom Tattoos in Bridgeport, CT
Mystical Mike – Artist at Physical Graffiti in Bronx, NY
James Danger – Owner and artists at Skin Gallery Tattoo in Sacramento, CA
Kyle Dunbar – Owner and artist at Almighty Tattoo in Flint, MI
Jason Clay Dunn – Owner and artist at Tattoo Alchemy in Montclair, CA
Katherine “Tatu Baby” Flores – Self-employed tattoo artist in Miami, FL
Craig Foster – Owner and artist at Skinwerks in Carolton, GA
Joey “Hollywood” Hamilton – Artist at Club Tattoo Las Vegas in Las Vegas, NV
Joshua Hibbard – Artist at No Hope, No Fear Tattoo in Portland, OR
Jackie Jennings – Artist at Tru Blu in Philadelphia, PA
Ally Lee – Owner and artist at Hot Rod Alley Tattoo in Santa Cruz, CA
Jime Litwalk – Artist at Hart & Huntington Co. and Steadfast Brand in Orlando, FL
Madison “Maddie la Bellie” Loftis – Artist at Corrupted Arts Studio in Greensboro, NC Chris May – Owner and artist at Proton Tattoo in Creston, IL
Frank McManus – Artist at Bryan Campbell Tattoo Studio in New Cumberland, PA
Richard “Made Rich” Parker – Owner and artist at Think Before You Ink in Corona, NY

Fans are encouraged to ‘like’ the official “Ink Master” Facebook page and join in the “Ink Master” conversation by following @SPIKETV on Twitter and using #InkMaster. Biographies, photo gallery portfolios videos introducing the contestants can be found on Spike’s dedicated “Ink Master” destination online, inkmaster.spike.com. There users can also find full episodes, video clips and blog posts, which will be updated throughout the season. Viewers can also take part in weekly voting for their favorite artist and tattoo design which will help to determine the winner of this season’s competition. The latest in tattoo culture and show news can be found on the “Ink Master” Tumblr, Pinterest and on Instagram @spiketv.

“Ink Master” was Spike’s highest rated original series in 2012. Season two averaged 2 million viewers and dramatically broadened the audience in its timeslot, posting a +113% increase with Men 18-49 and +161% with Persons 18-49 compared to the prior year. In it’s Tuesday 10-11 PM, ET/PT “Ink Master” ranked among the top 5 in all key demos and the LIVE finale was the #1 original program on all cable that day among P 18-49 and in it’s time slot won its time period on cable among M 18-49, M 18-34 and P 18-34.

“Ink Master” is produced for Spike by Original Media, with Charlie Corwin, Jay Peterson, and Andrea Richter as Executive Producers of the series. Original Media currently has seventeen television series on air including the hit shows “NY Ink,” “Comic Book Men,” “The Rachel Zoe Project,” “Swamp People,” “BBQ Pitmasters,” “Dual Survival” and “Mudcats.” Headquartered in New York, Original Media is a subsidiary of Endemol USA.

Sharon Levy is Spike’s Executive Vice President, Original Series and Chris Rantamaki and is Vice President of Original Programming for Spike and oversees production of “Ink Master.”

TICKLE CLAIMS FIRST TOP 10 OF SEASON AT MUDDY CREEK

BLOUNTVILLE, Tenn. (Saturday, June 1, 2013)

Broc Tickle scored his first top-10 finish of the 2013 Lucas Oil AMA Pro Motocross Championship with a 10th-place finish Saturday afternoon in the Tennessee National at Muddy Creek Raceway.

Tickle finished 13th in Moto 1 and was 11th in the second. Consistency paid dividends, giving him a finish of 10th overall.

“In the first moto, I got off to a better start than I did at the first two races this year,” Tickle said. “Getting up there with that group of guys was good but we’re all really close, so it’s hard to make moves to get around them. The track was kind of tight today. It was a decent finish, but I feel like I should have been in the top 10.

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“I got tangled up in the first corner in the second moto, but I came out alright as some guys went down next to me. From there, I tried to be smooth and smart with my lines. I used the entire track trying to stay out of the ruts and away from the bumps. I thought I was going to get (Andrew) Short there at the end for a top 10.

Tickle climbed two positions in the rider standings, moving up to 11th place, two points behind 10th-place Ryan Sipes and two ahead of 12th-place Kevin Strijbos.

The day got off to a good start for Tickle with two solid practice sessions on Saturday morning. The results of those two sessions gave him the ninth-place starting position for Moto 1.

“The first practice went really well,” Tickle said. “I was sixth and felt I left some on the table. The second practice, we made some changes to the bike and I think I was trying a little too hard to go fast. I had about the same times in the first and second practice. We transferred in ninth, the best weekend I’ve had so far.”

The event was the first AMA Motocross event held in the southeastern United States since 1997 and the first motocross in the Volunteer state since the series visited Nashville in 1977. Muddy Creek Raceway was chosen in large part because of its natural-terrain motocross course with great dirt and a long history of hosting quality events.

Ricky Carmichael, RCH Racing co-owner, raced at Muddy Creek early in his career and was impressed by the event, especially the attendance.

“To see this facility get an outdoor national says a lot for Sam Gammon, the promoter,” Carmichael said. “He’s done a fantastic job. This is a really good market for the sport. It’s going to be a good event for the fans, the sponsors and the sport. At the end of the day, that’s what it is about. We have beautiful weather and look at the crowd, this place is packed. It’s great to come back to this place and see all the people.”

Ryan Villopoto was the easy winner in Moto 1 to remain unbeaten in the outdoor season but the streak ended at five when Ryan Dungey claimed Moto 2 to emerge as the overall winner of the event. Justin Barcia finished second in both motos.

Villopoto remains the leader in the season standings with a 10-point advantage over Dungey.
The 2013 Lucas Oil Pro Motocross Championship heads to High Point Raceway in Mt. Morris, Pa., for Round 4 next Saturday afternoon.

Motocross Champions Crowned at 8th Annual Extremity Games

Rochester Hills, MI (May 29, 2013)

Celebrating its 8th year of joining together adaptive athletes on a national stage, Extremity Games 8 went off without a hitch last weekend on May 25th, 2013. Competing on what is arguably one of the toughest tracks in the Midwest, Baja Acres Motocross Park of Millington, Michigan hosted the event as part of their Memorial Day Weekend where 3 champions were crowned, taking home top honors in their respective classes.

Organized by Athletes with Disabilities Network, Extremity Games provides athletes living with limb loss (i.e. amputees) or limb difference (i.e. paraplegics) a venue where they can compete on an equal playing field with other adaptive athletes.

Alongside returning Extremity Games Champion, and professional motocross legend Doug Henry, two new Champions earned their place on the top step of the podium in 2013. Max Gomez from New Rochelle, New York and Steve Howe from Menifee, California both went 1-1 in the Stand-up-Lower and Stand-up-Upper classes, respectively. Both racers were first-time Extremity Games competitors, adding even further depth to the ever-growing field of adaptive racers.

“I was a little nervous, but the race went well”, said Stand-up-Upper 1st place finisher Steve Howe. “I ended up getting the holeshot in the first and second moto… kinda put my head down, charged away, and didn’t look back.”

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Supported by RCH Racing (a professional motocross team lead by 15-time National Champion Ricky Carmichael and freestyle motocross pioneer Carey Hart), Steve Howe credits a long list of RCH partner companies who reached out to provide various resources, and especially its Team Manager Kenny Watson and mechanic Shawn Bell for his success and the new-found experiences that Extremity Games has provided him.

Racers Mike Schultz, Harold Glissen, and Doug Henry echoed this statement, thanking their respective sponsors and speaking to the significance of Extremity Games and its importance for disabled athletes across the country.

“It gives people with a disability the ability to go back to doing something they love”, said Henry when asked about the Extremity Games. “When I was in the hospital and I got to see someone that was paralyzed—riding a motorcycle—I knew that there was hope”.

Podium Results for all three classes are as follows:

Stand-up (Lower Extremity)
1st Max Gomez
2nd Mike Schultz
3rd Jason Jackson

Stand-up (Upper Extremity)
1st Steve Howe
2nd Drake Smeltz
3rd Harold Glissen

Sit-down (Paraplegic)
1st Doug Henry
2nd John Harris
3rd Tyler Frye

To find out more on the Extremity Games and how you can help spread awareness for this great event, please visit extremitygames.com or visit their Facebook page at facebook.com/extremitygames.

About Extremity Games
Extremity Games, organized by Athletes with Disabilities Network, is an extreme sports event including competitions, instructional clinics and exhibitions for individuals amputations or spinal cord injuries. Organized to raise awareness of the abilities of athletes with limb loss or limb difference to compete in extreme sports, Extremity Games allows participants to demonstrate skill, persistence and passion while competing for cash and other prizes. You can brace a limb, replace a limb, but There is No Replacement for the Competitive Spirit™. For more information, visit www.extremitygames.com

About Athletes with Disabilities Network
Extremity Games is organized by Athletes with Disabilities Network (ADN), whose mission is to promote a better quality of life by creating opportunities for people with physical disabilities. In addition to Extremity Games, ADN operates and organizes the Athletes with Disabilities Hall of Fame, the only Hall of Fame completely dedicated to honoring individuals with disabilities for sport and recreation achievement. Other programs include Mentoring and Outreach, and the Adaptive Sports Coalition. For more information, visit www.adnpage.org.

Author: Corey Bixby
Copyright: Hands On Marketing

TICKLE RALLYS FROM TUMBLE IN MOTO 1

LAKEWOOD, Colo. (Saturday, May 25, 2013)

Broc Tickle overcame a chaotic start in the first moto Saturday afternoon to score a respectable 15th-place finish overall at the Thunder Valley National, the second event of the 2013 Oil AMA Pro Motocross Championship season.

Tickle started 10th in the timed 20-minute plus two-lap Moto1. The RCH Racing rider made contact with another competitor shortly after the start of the race. By the time he recovered, Tickle had fallen back to 30th in the running order. The Michigan native rebounded nicely, working his way through traffic to finish 14th at the checkered flag,

“Chad Reed washed out in front of me,” said Tickle. “I ran over his bike, lost control and fell over. That was a bit of a bummer but you know when you crash in the first corner, it gives you that extra little bump to push it that much further. I think that’s what helped me to get up to 14th

Broc Tickle Thunder Valley

Tickle scored a 15th-place finish in Moto 2 and was credited with 15th in the overall finish order. He never found his rhythm in the second race. With the finish, he’s 14th in the series championship standings, five points behind 10th-place Andrew Short.

“The second moto, we never really got going, Tickle said. “It took me too long to actually get going. The first couple of laps, I just didn’t make stuff happen whenever everybody was close. After five or six laps, everybody spread out and that’s how long I waited until I actually got on it. With that being said, it’s a bit of a bummer. We’ll keep doing what we’re doing. I know I’m working hard and I know the team is working hard. It’s frustrating but it’s bitter-sweet once you turn things around.”

Riders were greeted with Chamber of Commerce weather with temperatures in the low 80s. But according to Tickle, track conditions were another matter entirely.

“It was pretty rough out there today,” he said. “They laid sand on top of the corners and in a bunch of places. It was kind of difficult because it was sandy in some spots and rutted in others. It was kind of tough to get your bike set up exactly for what we were racing on. You had to kind of pick and choose and decide which way you wanted to go.”

Tickle Bike

The 2013 Lucas Oil Pro Motocross Championship heads to Bristol, Tenn., for Round 3 tomorrow afternoon.

A Day In The Life: Broc Tickle RCH Racing Ep. 3

RCH Racing team rider #20 Broc Tickle invites you along on a day in his life. The day starts off at Yoshimura Suzuki where Broc picks up his practice bike and heads off to the Suzuki SX practice track to ride with teammate Josh Hill under the guidance of Ricky Carmichael. Next stop is the Rockwell Training Facility to build up strength and endurance. And that’s a day in the life of Broc Tickle!

H&H Off-Road Fights the Fury at Lake Elsinore

May 22nd, 2013 – Corona, California
Round 5 & 6 of the Lucas Oil Off Road Racing Series filled Lake Elsinore, California with a wave of action that thrilled fans at the Rockstar Energy So-Cal Nationals. The event was hosted on a 1.1 mile short course featuring high tech off road vehicles racing door-to-door over big air jumps, huge tabletop launchers, tight banked turns, precarious rhythm obstacles, and high speed straight-a-ways. Premiere Motorsports Group took on the competitive task to advance the race teams position in overall standings and support the sponsors like Lunarpages who wish to gain favor with the fans of off road racing. It was a true spectacle and the many spectators in attendance were thrilled with the show.

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The aggressive nature of short course motorsports can often lead to unpredictable scenarios that will have onlookers saying “What the heck just happened?” or “Did you see that!” Crashes, hard landings, and contact between racers will leave vehicles crippled or broken and at some point relegated to a pile of parts. It is just as hard on the drivers and crew as it is on the equipment. Those who are stronger and quicker to heal will finish first and ahead of the pack.

The Hart and Huntington Off Road Team had assembled a well prepared team of expert drivers and finely tuned race machines for the weekend, but after the destructive chaos and hard racing from Round 5, Sunday’s Round 6 event would be as difficult as ever.

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Ryan Beat turned out some of the fastest laps throughout the weekend in the #51 Lunarpages ProLite. When it came to actual competition, Ryan drove hard and on the edge as usual. However, with several recent penalties fresh on his record, Beat chose to drive with a clean margin of caution while a few other “new” racers challenged the spirit and took advantage. The Lunarpages Sycuan Casino Dodge took a beating during the event and was just nudged off the podium. Ryan was able to hang on to the 4th place finish.

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Back in the pits the crew carefully inspected the vehicle and began the meticulous preparation to bring the V8 ProLite back to life for Round 6. Unfortunately, from the start of that event it became apparent that the #51 truck was substantially low on power and could not keep pace with the rest of the field. Ryan kept clear of race traffic and motored the truck around the track to collect any available points.

In the PRO-2 Division, the field is full of comparative off road short course experts. Simply put the best of the best racing side by side in high-tech 900HP screaming 2 wheel drive trucks. The PRO-2s are the headline event of each round and Robert Naughton, a true racers racer, loves the challenge of competing against the best.

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“We come to these races and pour out every ounce of our heart and soul to put forth our best effort,” asserted Naughton. “The only problem is that many in the pits have done the same, making for heavy competition.” PRO-2 is stacked with talent and anyone entered could take the win. To beat the past champions, you have to have a championship program running hot while others have a bad day or just get caught up in the carnage.

Premiere Motorsports Group did all they could to improve the speed and handling of the Lunarpages PRO-2 machine. As the weekend played out, Naughton was able to match the pace of the leaders and was just off a bit on top speed. Starting mid-pack out of 19 entries, 10th on Saturday & 11th on Sunday, Robert took the green flag and immediately began to pass the trucks and within 5 laps had raced up to challenge in the top half. For Round 5, Naughton and the #54 Lunarpages pretty much secured his position and went onto finish 6th.

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Sunday, Round 6 was a different story, as it was the final event of the weekend. All the PRO-2 competitors were going for broke and leaving nothing left on the table. It was an incredible show for anyone watching with back and forth racing all over the circuit and at every corner of the track. On Lap 6, Robert laid the peddle down and maneuvered the Lunarpages machine passing 4 trucks during 1 transit of the course. On Lap 10, a 3-way battle between Naughton, Greg Adler, Rodrigo Ampudia ensued but it was Jeremy Mcgrath who altered the momentum and left the #54 machine caught up in Turn#2 and falling way back. From this point on, Robert threw all caution out the window to desperately make up the lost positions. There were just not enough laps left, and Naughton crossed the finish in 9th place.

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By the end of the race weekend, most fans onsite had become well aware of Lunarpages Internet Solutions; Team Partner to Premiere Motorsports Group and Lucas Oil Off Road Series Supporter. The on-track performances by Lunarpages Team Driver’s Ryan Beat and Robert Naughton spear-headed the excitement for the company while the branding opportunities were supported by track signage, and jumbo-tron commercial spots.

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Off the track, Lunarpages had established an interactive booth display which allowed fans to sign up for General Tire sweepstakes contest and win other cool prizes including their image simulated on one of the Lunarpages Team Trucks. One lucky guest received a special edition Lunarpages Team Associated SC-10RS signed by Robert Nauhgton and Ryan Beat while other fans were able to get their posters autographed during the designated sessions throughout the event.

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Short Course Off Road Motorsports has rapidly become an appealing and successful platform of entertainment that presents action packed excitement for all involved. Racers live for it, Companies are quick to sign on as a supporter, and the fans love the excitement.

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The next event for the Lucas Oil Off Road Racing Series will be take place June 21-23 at the Miller Motorsports Park in Tooele, Utah. You can expect to see a Premiere Motorsports Group convoy rolling up there to fight their way to victory.
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Mason and Coury to compete in Barcelona Speed and Style

MEDIA ALERT:

May 14th, 2013

Hart and Huntington Rider Update –

Lance Coury and Mike Mason will compete in Barcelona, Spain, for the second stop of Global X Games from May 16th – 20th. Lance Coury is fresh off a Gold Medal performance at X Games Brazil, and is hoping to repeat that success in Barcelona. “I had a great time winning gold at X Games Brazil and I look forward to competing again at X Games in Spain!” said Coury.

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Lance may be a newcomer on the X Games scene, but he is no stranger to the Hart and Huntington team or the motocross world. He has been part of the Hart and Huntington team for over 4 years now, first riding for Hart and Huntington clothing, and now under the RCH Racing tent riding a Dodge/Hart and Huntington/Sycuan/Suzuki as well.
“We are really excited and proud of Lance for bringing home a gold medal for the Hart and Huntington team while competing in Brazil as a rookie. This is a true testament to all of Lance’s mental and physical dedication and training efforts in his private facility in Wyvern, Ca. Lance will be tough to beat in the upcoming Speed and Style event in Barcelona, and we’re expecting some additional hardware to come home with him May 17th!” commented Josh Merrell from Hart and Huntington.

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Unlike Coury, Mason is no stranger to the X Games circuit. He won a gold in this event Last year in LA and a silver medal in 2011 and has had a total of six top-5 finishes since 2006. After a year hiatus, Mason has rejoined the team for 2013. “I’m pumped to be back on the Hart and Huntington crew. These guys have been like family to me for the past 7 years and I now realize this is where I belong. We got a good group of kids on board to make the FMX team as strong as it has ever been. I’m really excited for this next year to do my thing and hopefully bring the H&H crew a gold at X games, as well as keep building this program and get the H&H name out to as many markets as we can and make this thing grow more than it already has!”

The action gets under way in Barcelona on May 16th, with Speed and Style scheduled Friday May 17th. Team owner Carey Hart is “Really excited that two of our athletes are going to be battling for the gold medal in Barcelona. I hope both of them come home with medals at the end of the event.”

Carmichael, Hart model business blueprint after NASCAR

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Through three seasons in the Camping World Truck Series, Ricky Carmichael didn’t approach the sterling results he posted in a career many consider the greatest in motorbike history.

But off the track, the NASCAR foray in 2009-11 might have yielded an intangible benefit: Business savvy.

After watching how stock-car teams pay the bills through creative sponsorships, Carmichael is applying those lessons to his second career as a team owner in motocross, which has been slower to adopt NASCAR’s team economic model after being fueled by money from manufacturers for years.

“After being on both sides of the fence and learning the NASCAR program, I knew this was the way motocross and Supercross were probably going to go,” he told USA TODAY Sports. “I’m thankful I learned so much in NASCAR, and I’m trying to bring that mentality over to the two-wheel side.”

Carmichael, who won a record 15 championships (10 in motocross; five in Supercross), became a partner last October in RCH Racing, which was founded by freestyle motocross pioneer and entrepreneur Carey Hart. After finishing ninth in the Supercross standings with rider Broc Tickle, the team will begin its Lucas Oil Pro Motocross Championship campaign Saturday in Sacramento, Calif.

Though expectations of results in the 12-round series are modest — Tickle won’t have a teammate until next year — the team still will be distinctive if it doesn’t improve on last season’s fifth-place points finish.

In its third season of sponsorship from Chrysler (its Ram truck brand will sponsor the outdoor season after the Dodge Dart was promoted during Supercross), RCH is proving it’s possible to be a viable organization without being tied solely to money from factories — such as Kawasaki, Honda and Yahama — that are endemic to the sport.

While Carmichael brokered a sponsorship deal with Suzuki that brings critical technology and R&D to the team, RCH remains primarily funded by non-racing sponsors (including Syucan Casino). It’s a necessary arrangement with motorbike sales down since the economic downturn, and the manufacturers less inclined to shell out cash as during Carmichael’s era when the factories paid the entire freight. It costs about $5 million annually to fund a championship rider for a full year of Supercross and motocross.

“Now they can’t sustain that kind of business anymore,” Carmichael said. “(The support) is coming back, but it’s nothing like when I was racing.

“Suzuki thinks our program is the way motocross and Supercross are going. This is the future. I think we can get the same amount of return and results for them for substantially less. We have the best program for pure marketing, and we have a great race program as well.”

While Carmichael handles the competition side of the team, the business side is handled by Hart. The husband of entertainer Pink has been a successful businessman in launching tattoo franchises and a reality TV program, and he sees plenty of marketing potential for sponsors in racing motorbikes.

“What’s really strong with Supercross, looking at it as an underdog. NASCAR is a much older demographic,” Hart told USA TODAY Sports. “The model of NASCAR is so strong, and it’s not getting soft, but people have educated themselves on those programs and now they’re looking at our footprint, too. I think Dodge did a great job of opening that door up as the first big corporate company to get involved with our team. Everyone is testing the waters now, and I think you’ll see a lot more in the future.”

According to demographics supplied by the series, 80% of motocross fans are in the coveted 18-35 age bracket, and its audience numbers are climbing as its exposure increases (after a record 11 Supercross events were live on Speed this year; all 12 motocross rounds in 2013 will be on live TV, starting Saturday on Fuel TV and also on NBC and NBC Sports Network).

In 2013, Supercross averaged a record crowd of 49,911, and its attendance is up 12% since 2000. Last season, motocross averaged 20,750 fans (up for the fourth consecutive year and 5.3% from ’11) and 65,000 live streams per event (775,000 over the 12-event season, an increase of 64%).

Though those numbers still are dwarfed by NASCAR’s fan base, Hart said motorbikes still allow for a more intimate level of access.

“When we’re getting 20,000-plus people per race coming through the pits, they’re having an opportunity to grab a poster, take a picture with Ricky’s motorcycle, or jump on our Suzuki simulator,” he said. “It’s very interactive and touch and feel.”

Hart is confident of re-signing Dodge to another three-year extension when its original deal expires after this season.

But he hopes to add more sponsors when the team expands to two riders in 2014 because “the sport isn’t getting any cheaper. Each year it gets more expensive. And these bigger (sponsors) are expecting more of a return on the investment. A big part of the business is the traction in the pits, and that consists of getting people’s information to really take advantage of (fans) being there to sell them product. You’re going to see more teams like ours.”

Sponsorship, though, also is driven by success, and Carmichael is focused on adding a marquee name for 2014 to pair with Tickle.

“Our sponsors have been in a while and want the winning results, and we’ve been recruiting since January,” Carmichael said. “We’re ready to do this.”